If your website’s traffic isn’t moving or your leads are slowing down, chances are your SEO needs a solid health check. You don’t need a 50-page report or expensive software to know what’s working & what’s not. In fact, you can get a pretty good understanding in just 30 minutes.
Here’s an SEO audit process that actually helps identify problems that affect rankings, traffic, and conversions.
1. Technical SEO Check
Go to Google Search Console, “Pages” under Indexing. See if there are pages marked “Crawled – currently not indexed.” That means Google visited the page but didn’t find it worth adding to search results.
Check the mobile usability report. If your site has mobile errors, fix those first. Over 60% of traffic today comes from mobile & even minor UI breaks can impact both SEO and user experience.
2. Content and Keyword Alignment
Now it’s time to see what your website is really ranking for. Use any keyword tracking platform, enter your website domain and check the keyword list. Go through the top keywords and ask yourself:
- Are these relevant to your actual services or offerings?
- Would your ideal customers type these kinds of words while searching?
It’s very important that the content on your website aligns with your business goals. Now, open your top 5 ranking pages. Read the headline, subheadings, and intro. Do they speak clearly about what you offer? Do they genuinely solve the query behind the keyword? If not, it’s time to fix that.
3. Meta Tags and On-Page SEO
Open your web pages and check the basics:
- Is there a clear & single H1 tag on the page?
- Does the title tag include your main keyword?
- Is the meta description written in a persuasive way?
If it’s missing or robotic, rewrite it like a short, human pitch. Also, look at your internal links. Are you linking from one service page to another where it makes sense? This helps search engines understand your site structure better and keeps visitors engaged longer.
4. Backlink Quality Audit
Backlinks still matter but only if they’re clean and relevant. Use any free backlink checker and plug in your domain. Look at the websites that link to you:
- Are they industry-specific or at least contextually relevant?
- Are there shady links from unrelated directories or low-quality blogs?
- Are your competitors getting better links from known platforms in your industry?
As the Best SEO Service Provider in Delhi, we at Digiclaw Media have helped clients improve their rankings within weeks just by identifying and disavowing harmful backlinks.
- Small Fixes People Often Miss
- Images– Rename files with meaningful, keyword-friendly names and always add alt text
- Schema Markup– Add structured data to boost visibility in search features like FAQs and reviews
- Broken Links– Scan your site and fix any 404s or broken internal redirects. They hurt both user flow and crawlability
Strengthen Your SEO with Digiclaw’s Expertise
Doing this kind of audit every few months can uncover issues before they impact your rankings but identifying problems is just step one. What really drives growth is knowing how to fix them the right way, and more importantly, how to build a strategy that lasts. That’s where we come in.
At Digiclaw Media, the Best Digital Marketing Agency in Delhi, we don’t just run audits and hand over reports we get into what actually works. Whether it’s SEO, paid campaigns, content marketing, or social media strategy, we align everything to your business goals with clarity and consistency.
If you want to work with a Digital Marketing Company in Delhi that knows the market, understands how real users behave, and focuses on results let us be your partner in progress.
